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Case Study: Tony Roma’s Restaurants
The company Tony Roma’s is a chain of 200 restaurants located across 33 countries. The systems WiFi was installed in the UK based restaurants in December 2012. Business objectives “We were keen to encourage our clients to use the free WiFi within the restaurant, in order to encourage them to stay longer and spend more. …

10 top tips for hotels to get more from social media
How do I use social media to boost business? This is the golden question that could apply to many sectors but within the fiercely competitive hotel industry, Social Media is something that generates lots of debate and only some action, with varying degrees of success. There are some hotel brands that implement their social engagement strategy …
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Convert coffee shop WiFi parasites to powerful ambassadors
What do you get in return for offering free wifi? Once again we’ve been reading about coffee shops trying to meet customer demands by offering free WiFi but losing out. This time it’s the coffee shops in Washington DC that are bearing the financial burden of their generosity, with students monopolising tables for long periods …
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How Much Influence Does TripAdvisor Have On Your Results?
Since its early beginnings in 2000, the review giant TripAdvisor has eclipsed the travel, tourism, restaurant, and leisure industries; now in 2017, TripAdvisor’s famous review bubbles represent over 7 million businesses across the globe, with 500 million reviews and counting. Undoubtedly, there are a wealth factors contributing to TripAdvisor’s success, but it’s their consumer-driven platform that has …
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Eldan Hotel gets 218% more TripAdvisor reviews
The Eldan Hotel has been able to collect 218% more guest reviews on TripAdvisor following the installation of its WiFi and analytics solution.The four-star hotel in Jerusalem offers a fast, free guest WiFi solution and detailed analytics which encourages guests to write reviews. Connectivity is now available in all 76 guest rooms and public areas. Owners …

You’ve got a restaurant loyalty app but why isn’t it increasing loyalty?
It’s been revealed that by 2020 there will be 21 billion connected devices invading our lives. A pretty mind-boggling stat, right? And considering the fact that mobile users spend 90% of their time on apps, it’s no surprise that restaurants are zoning in on this digital emergence. The likes of McDonald’s and Subway are already making strategic digital transformation updates, …
You’ve got a restaurant loyalty app but why isn’t it increasing loyalty? Read More »

Press release: Greens and Earle Manchester go online!
TV chef and restauranteur, Simon Rimmer, is capitalising on the benefits of social media, with the introduction of our WiFi service in his two Manchester restaurants, Greens and Earle. The WiFi system will enable all customers to surf the net in his establishments, free of charge, while allowing his management to analyse visitor demographics and promote the restaurants to …
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